Product Marketing Manager - CRM / Campaigns / Home Office (m/f/d)

Über das Unternehmen
PTV Logistics ist ein weltweit führendes Softwareunternehmen für die zeit- und kostensparende Planung, Berechnung und Optimierung der Transportlogistik. Mit mehr als 40 Jahren Erfahrung und rekordverdächtigen Algorithmen in der Tourenplanung und -optimierung unterstützt die Software Logistikunternehmen dabei, das theoretische Einsparpotenzial der Tourenplanungsautomatisierung in der Praxis umzusetzen.

What do we offer?

• Work-Life-Balance
  Do you enjoy working remotely and want to manage your working hours flexibly? Then you’re in the right place with us!
• Easy Mobility
  We’ve got your commute covered! Whether it’s a discounted Jobticket or a company bike, we ensure you stay mobile.
• Fully Supported
  Our subsidized canteen, along with free drinks and fresh fruit, ensures you’re well taken care of in the office. Plus, feel free to bring your dog - they are welcome here too!
• Well-being
  You can work out anytime at our fitness center at the Karlsruhe headquarters! We also take care of your well-being at your workplace with modern hardware and ergonomic office equipment.
• Relaxing Time Off
  We offer 30 days of vacation, plus the 24th and 31st of December as additional days off!
• Having Fun Together
  Our company culture thrives on regular departmental and company events that you can always look forward to!
• Learning & Development
  On our eAcademy, you’ll find a wide range of web-based training courses for your personal and professional growth. Language courses are also available.
• Financial Benefits
  A bonus model, savings plans, a company pension scheme & employee discounts offer you additional financial advantages. Your salary is paid out in 13 installments per year.

What can you expect?

• You lead on content and campaign development and execution for product launches
• You create compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
• You create and execute customer base communications and marketing programs to upsell and cross sell into our large base of international customers
• You collaborate with corporate and local marketing teams using data to create and improve strategies that drive traffic to content, optimizing marketing funnels
• You collaborate with other teams to plan events, webinars and support paid and social media promotion
• You create and execute multi-touch, multi-platform content strategies that drive product interest and adoption with relevant target audiences

What should you bring along?

• You have a minimum of 4 years of experience in a product marketing role, preferably within B2B SaaS and/or Transport & Logistics sectors
• You hold a Bachelor’s degree in Marketing, Business, or a related field
• You are fluent in English and German, both written and spoken
• You have experience with CRM and marketing automation tools (e.g., Microsoft Dynamics and Hubspot preferred)
• You possess strong interpersonal and stakeholder management skills
• You have proven analytical skills and the ability to make decisions based on ROI/advantages of programs & investments

Unser Jobangebot Product Marketing Manager - CRM / Campaigns / Home Office (m/f/d)klingt vielversprechend?Bei unserem Partner Workwise ist eine Bewerbung für diesen Job in nur wenigen Minuten und ohne Anschreiben möglich. Anschließend kann der Status der Bewerbung live verfolgt werden. Wir freuen wir uns auf eine Bewerbung über Workwise.

40 - 40 hours per week hours per week